SACRAMENTO SENIOR CARE LOCATOR PRIVACY POLICY (U.S.)

Effective Date: March 28, 2024
Last Modified: March 28, 2024

Thank you for your interest in Sacramento Senior Care Locator (“SSC” “We, Us, or Our”). We value your privacy and the security of your information. This Privacy Policy has information about how we collect, use, and disclose information about you.

SUMMARY AND TABLE OF CONTENTS:

This summary contains highlights about how we handle your personal information. For a complete description and additional details, read our Full Privacy Policy that follows below.

FULL PRIVACY POLICY: INTRODUCTION

This Privacy Policy describes how we handle Personal Information we collect when you interact with our products, services, digital properties that specifically reference this Privacy Policy (collectively, our “Services”. Examples of our services include websites, directories, online advertisements and platforms and communications that relate to home care platforms and solutions. This site is maintained by Sacramento Senior Care Locator (“SSC” “We,” “Us,” or “Our”).

This Privacy Policy applies when SSC is responsible for making decisions about how your Personal Information is used and disclosed. In cases where our business customers control how your information is handled, we encourage you to review our customer’s privacy policies.

Please read this Privacy Policy carefully. Using the Services is voluntary. By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy.

CATEGORIES OF INFORMATION WE COLLECT

Depending on how you interact with our Services, we may collect the following categories of “Personal Information” (meaning data that identifies you or can reasonably be linked to you):

Device Information: We may automatically collect Device Information regarding use of or access to the Services, such as:

Direct identifiers and contact information, including your name, address, phone number, email address, business contact information, user profile data, government identifiers (such as your Social Security Number or driver’s license), or other similar identifiers.
Demographic and user information, including gender, age and date of birth, race, ethnicity, location, signatures, and photos.
Internet or other electronic activity information, including information about how you and your device interact with the Services. Examples include device type, browser, interaction dates and times, search history, how you interact with our communications (such as when you open an email/text message you received from us, the date and time you access and open them, etc.), precise and non-precise geolocation information derived from your IP address, information you enter into online forms, and similar usage data.
Professional or employment-related information, such as academic credentials, job title, organization, professional licenses, professional affiliations and similar information we may collect in the context of your business relationship with us.
Account registration information, such as your email address and user profile data you provide when you create or update your account and when using or interacting with our Services.
Commercial information about individuals and business representatives, including purchase or subscription information, information about products you order, credit card number, name on credit card, expiration date, security code, and billing address, and information required for financing purchases.
Inferences drawn from any of the information we collect about your preferences or behavior, including to assess the level of interest in our Services.
Sensitive or “special” information. Some of the Personal Information described above may be considered “Sensitive” or “Special” Personal Information in certain jurisdictions, such as biospecimens, biometric data, health information, government identifiers, race and ethnicity, and precise geolocation information (you can disable geolocation information using your device’s settings). Where permitted by applicable law, we collect and process such information in connection with research activities, to verify your identity, to process payments, and for other purposes described in this notice.

You can choose not to share your Personal Information, but that may mean we cannot
deliver the Services you request.

SOURCES OF PERSONAL INFORMATION

We collect your Personal Information in the following ways:

Directly from you, such as when you use or purchase our Services, register for an account, create a profile, contact us, respond to a survey, or sign up to receive emails, text messages, or postal mailings.
Through cookies and other tracking technologies, such as when you visit our websites, open or click on emails we send you, or interact with our advertisements. We or third parties we work with collect information using technologies such as cookies, web beacons, clear GIF, pixels, internet tags, web server logs, and other data collection tools.
From our third-party partners, including companies we collaborate with to provide you Services, content providers, and data brokers.
From publicly available sources, such as public registers used for identity verification purposes.

USE OF PERSONAL INFORMATION

We may use your Personal Information to operate and improve our business, including:

For everyday business purposes. We use your Personal Information for internal purposes as we manage our business, including for account management, contract administration, website management, corporate governance, troubleshooting, and other internal business functions. Your Personal Information may also be used for internal statistical and research purposes.
To provide you with the Services that you request. This means that we may use your Personal Information to respond to your questions, process and fulfill your product orders, assist with financing and payments, operate the Services, assess and communicate with you about eligibility for certain Services, and perform other actions that you request.
To provide customer service. We use your Personal Information for customer relationship management and administration (including across our business units and divisions), such as to respond and address feedback you provide us or when you contact us for support.
For marketing and promotional purposes. We may use Personal Information to engage in marketing, including targeting, designing and sending you communications (such as newsletters, surveys, questionnaires, and other marketing materials) that promote SSC Services and/or services offered by our partners.
To develop, improve, and personalize our Services. We use your Personal Information to analyze your needs; to help improve, develop, and evaluate the Services; and to develop new products and services. We also monitor the effectiveness and functionality of the Services, personalize your experience, and consider potential improvements to the Services.
For legal, compliance, and safety purposes. We use your Personal Information for purposes such as complying with our policies; legal, reporting, and similar requirements; investigating and responding to claims against us, our personnel, and our customers; for the establishment, exercise, or defense of legal claims; protecting our, your, our customers’, and other third parties’ safety, property, or rights; detecting, preventing, and responding to security incidents and health and safety issues; and protecting against malicious, deceptive, fraudulent, or illegal activity.
In connection with a corporate transaction. This includes circumstances where we acquire assets of another business or sell or transfer all or a portion of our business or assets including through a sale in connection with bankruptcy and other forms of corporate change.

In some cases, we may require your Personal Information to fulfill a statutory or contractual obligation. When we ask for your consent to use your Personal Information for specific purposes, you have the right to withdraw your consent at any time.

DISCLOSURE OF PERSONAL INFORMATION

We may disclose, sell or share Personal Information about you with other people including:

Participating Communities. We may disclose, sell or share Personal Information to one or more Participating Communities in order to provide you with the services you’ve requested. The Participating Communities may contact you directly by email, telephone, regular mail, in person visits or other means. We do not control how these Participating Communities use or disclose your Personal Information.
Other Third-Party Providers. We may disclose, sell or share Personal Information to one or more third parties with whom we have contracted to provide services to us. We may also disclose Personal Information to one or more third parties who are interested in providing services or products to you. We do not control how these third parties use or disclose your Personal Information.
Internal Analysis and Operations. We may disclose Personal Information for our own internal statistical, design or operational purposes, such as to estimate our audience size, measure aggregate traffic patterns, and understand demographic trends among our users. We may outsource these tasks and disclose Personal Information about you to third parties, provided the use and disclosure of your Personal Information by these third parties is restricted to performance of such tasks and subject to confidentiality.
Legal and Other Compliance. We may disclose Personal Information when we believe it is appropriate to comply with the law; to enforce or apply this Privacy Policy or our other policies or agreements; to protect our or our users’ rights, property or safety; to protect our users from fraudulent, abusive or unlawful use of, our Sites; or if we reasonably believe that an emergency involving immediate danger of death or serious physical injury to any person requires disclosure of communications or justifies disclosure of records without delay.
Business Transfers. We may disclose Personal Information as part of any merger, acquisition, debt financing, sale of company assets or other business transaction.
Other Disclosures with Your Consent: We may share Personal Information with companies, organizations, or individuals outside of Verily for purposes not specified elsewhere in this Privacy Policy when we have your consent to do so.

1. DE-IDENTIFIED, AGGREGATE, AND ANONYMOUS INFORMATION

We may de-identify, aggregate, or anonymize information to ensure it will no longer be identifiable to you. We may disclose such data at our discretion. We do not try to re-identify this data unless we are required to or permitted by applicable laws.

COOKIES AND OTHER TRACKING TECHNOLOGIES

We use cookies and other tracking technologies to collect information about you, your device, and how you interact with our online Services.

  YOUR COMMUNICATIONS CHOICES

Marketing Emails. You can opt out of receiving marketing or promotional emails by following the unsubscribe instructions contained in marketing or promotional emails you receive from us. If you decide not to receive marketing or promotional emails, we may still send you service or transactional-related communications, such as notices about your account.
Marketing Text Messages. You may have an opportunity to receive promotional text messages from us. In such case, you will be able to opt out of receiving text messages at any time by replying “STOP,” or following the unsubscribe instructions contained in the text message.

YOUR PRIVACY RIGHTS

Depending on where you live, you may have certain rights with respect to your Personal Information. For example, under local applicable laws of certain U.S. states such as California and Colorado, you may have the following rights:

Correction/Rectification: You may have the right to request that we correct or supplement any inaccurate or incomplete Personal Information we process about you.
Deletion/Erasure: You may have the right to request that we delete your Personal Information.
Access: You may have the right to confirm whether we process your Personal Information. You also may request access to the Personal Information we hold about you, along with other information such as the purposes of the processing, the categories of recipients to whom the Personal Information has been or will be disclosed, the sources from which we collect Personal Information, and information about retention and transfer of your Personal Information. You may also request the specific pieces of Personal Information we have collected about you.
Data Portability: In certain circumstances, you may have the right to request that we provide the Personal Information which you provided to us in a structured, commonly used, and machine-readable format; and you have the right to transmit such Personal Information to another entity.
Restriction of Processing: You may have the right to request that we restrict the processing of your Personal Information in certain cases. Where applicable, the respective Personal Information will be marked accordingly and may only be processed by us for certain purposes.
Objection to Processing: In certain circumstances, you may have the right to object to our processing of your Personal Information.
Withdrawal of Consent: Where our processing is based on your consent, you may have the right to withdraw such consent at any time; however, you may not be able to use the Service or feature for which you are withdrawing your consent. Withdrawing your consent will not affect the lawfulness of the processing we conducted prior to your withdrawal.
Not Be Subject to Automated Decision-Making/Profiling: You may have the right to opt out certain automated processing activities that are used to evaluate characteristics about you.
Lodge a Complaint: You may have the right to lodge a complaint with the relevant supervisory authority if you believe we have violated our data protection obligations.

To exercise your rights, you may contact us at: privacy@sacramentoseniorcarelocator.com or via mail at Attn: Sacramento Senior Care Locator Privacy Office, 6565 Mariposa Avenue, Citrus Heights, CA 95610. We do not discriminate against individuals who exercise any of their rights described in this Privacy Policy.

Please note that you may be located in a jurisdiction where we are not required to fulfill these rights.

Your request must: (i) provide enough information to allow us to reasonably verify your identity; and (ii) describe the right you are exercising with enough detail to allow us to properly understand, evaluate, and respond to your request. Please also note the following:

Verification: We will generally seek to verify your identity by matching the information you provide (such as name and email address) with our files and confirming you have access to the email account you used to interact with us. We will inform you if we need different or additional information to confirm your identity (such as your date of birth, phone number, or a signed declaration).
Authorized Agents: Authorized agents may submit requests to exercise certain privacy rights on behalf of an individual by submitting a request using the methods above and indicating that they are submitting the request as an agent. We will require verification of the agent’s identity and that the authorized agent has permission to make a request on the individual’s behalf.
Appeal: If we deny your rights request, you may have the right to appeal. To submit an appeal, email us at privacy@sacramentoseniorcarelocator.com.

SUPPLEMENTAL U.S. STATE PRIVACY DISCLOSURES

We only use and disclose Sensitive Personal Information for the following purposes: (i) performing services or providing goods reasonably expected by an average consumer; (ii) detecting security incidents; (iii) resisting malicious, deceptive, or illegal actions; (iv) ensuring the physical safety of individuals; (v) for short-term, transient use, including non-personalized advertising; (vi) performing or providing internal business services; (vii) verifying or maintaining the quality or safety of a service or device; or (viii) for purposes that do not infer characteristics about you. We “share” Personal Information for targeted advertising purposes. We do not sell your personal information.

To request your personal information or to request that we delete your personal information, please click here and complete the form so that we can access your information and send it to you or, if you request, delete it.

The chart below details the categories of Personal Information we collected and to whom it was disclosed for a business purpose in the past 12 months.

Categories of Personal Information We Collect	Categories of Recipients to Whom We Disclose Personal Information for a Business Purpose
Identifiers, including your name, address, phone number, email address, business contact, information, user profile data, or other similar identifiers	Service Providers Professional Services Companies Business and Research Partners Affiliates and Subsidiaries To recipients for legal obligations, to authorities and agencies, and for product safety Subsequent Owners or Operators Entities to whom you have consented to the disclosure
Records about you, including, demographic and user information, date of birth, signatures	Service Providers Professional Services Companies Business and Research Partners Affiliates and Subsidiaries To recipients for legal obligations, to authorities and agencies, and for product safety Subsequent Owners or Operators Entities to whom you have consented to the disclosure
Characteristics of protected classifications under California or federal law, such as age or gender	Service Providers Professional Services Companies Business and Research Partners Affiliates and Subsidiaries To recipients for legal obligations, to authorities and agencies, and for product safety Subsequent Owners or Operators Entities to whom you have consented to the disclosure
Internet or other electronic activity information, such as the type of device you use; the date and time you access the Services; web browser; the sections within the Services that you access; operating system; screen resolution; connection type; information about how you interact with our communications; information you type into online forms; and third-party websites you visited before or after interacting with our Services	Service Providers Professional Services Companies Business and Research Partners Affiliates and Subsidiaries To recipients for legal obligations, to authorities and agencies, and for product safety Subsequent Owners or Operators Entities to whom you have consented to the disclosure
Professional or employment-related information, such as academic credentials, job title, organization, professional licenses, professional affiliations, and similar information about third-party partners and collaborators (including their employees) with whom we interact	Service Providers Professional Services Companies Business and Research Partners Affiliates and Subsidiaries To recipients for legal obligations, to authorities and agencies, and for product safety Subsequent Owners or Operators Entities to whom you have consented to the disclosure
Non-precise geolocation information, such as location derived from your IP address	Service Providers Professional Services Companies Business and Research Partners Affiliates and Subsidiaries To recipients for legal obligations, to authorities and agencies, and for product safety Subsequent Owners or Operators Entities to whom you have consented to the disclosure
Audio, electronic, visual, or similar information, such as photos and videos.	Service Providers Professional Services Companies Business and Research Partners Affiliates and Subsidiaries To recipients for legal obligations, to authorities and agencies, and for product safety Subsequent Owners or Operators Entities to whom you have consented to the disclosure
Commercial information, including purchase or subscription information; information about products you order; credit card number, name on credit card, expiration date, security code, and billing address; and information required for financing purchases	Service Providers Professional Services Companies Business and Research Partners Affiliates and Subsidiaries To recipients for legal obligations, to authorities and agencies, and for product safety Subsequent Owners or Operators Entities to whom you have consented to the disclosure
Inferences drawn from any of the information we collect about your preferences or behavior, including to assess the level of interest in our Services	Service Providers Professional Services Companies Business and Research Partners Affiliates and Subsidiaries To recipients for legal obligations, to authorities and agencies, and for product safety Subsequent Owners or Operators Entities to whom you have consented to the disclosure
Sensitive personal information, including: Social Security Number, driver’s license, and other government identification documents; Precise geolocation data Racial or ethnic origin Health information, such as information about a health condition or medical history as part of your use of the Services; information regarding your pulse rate, body movements, or similar information derived from your use of wearables and similar devices (e.g., Study Watch); and your biospecimens	Service Providers Professional Services Companies Business and Research Partners Affiliates and Subsidiaries To recipients for legal obligations, to authorities and agencies, and for product safety Subsequent Owners or Operators Entities to whom you have consented to the disclosure

California’s “Shine the Light” law (Civil Code Section § 1798.83) permits California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to privacy@sacramentoseniorcarelocator.com.

CHILDREN

Unless we note otherwise, our Services are not directed to children under the age of 13 (or the relevant age as defined by applicable law) (“Children” or “Child”) and SSC does not knowingly collect Personal Information from Children. Unless otherwise specified, Children are not permitted to use the Services, and we request that Children not submit any Personal Information through the Services. If you believe your Child has submitted Personal Information, please contact us to request that we remove such information. Once we are aware of information entered by a Child, we will exercise commercially reasonable efforts to remove such information from our systems.

SECURITY AND RETENTION

Security: We strive to maintain the security of your information by using reasonable and appropriate measures designed to protect our systems and the security of your Personal Information. However, we cannot guarantee the security of any information that is disclosed online.
Retention: How long we store your Personal Information depends on how and why we collected it. We generally keep Personal Information for as long as necessary for performing the purposes for which we collected it unless an applicable law requires us to keep it for longer. This includes storing your Personal Information to provide you with the Services you have requested and interact with you; maintain our business relationship with you; improve our business over time; ensure the ongoing legality, safety and security of our Services and relationships; or otherwise in accordance with our internal storage and retention procedures. Once you have ended your relationship with us, we may keep your Personal Information in our systems and records to perform our obligations under certain contracts or for other legitimate business purposes, such as to allow easier future user onboarding, demonstrate our business practices and contractual obligations, or provide you with information about our Services in case of interest. Please contact us if you would like more information about our specific retention periods.

LINKS THIRD PARTY SITES

We may provide links to other third-party websites through the Services solely as a convenience to you. However, such linking does not mean that Verily endorses, is affiliated with, or makes any representations about such third-party websites. Any Personal Information that you provide to such third parties will be governed by their privacy policies. We encourage you to review the privacy policies of any third-party website or application for details about what information is collected and how it is handled before providing any Personal Information.

INTERNATIONAL TRANSFERS

We currently do not use or store information outside of the US.

THIRD PARTY ADVERTISING COMPANIES

Third party advertisers or ad networks may use cookies or other technologies on our website for various purposes, including measuring the effectiveness of their ads and analyzing and personalizing ads or other content delivered to you. We have no ability to control the privacy and data collection, use, and disclosure practices of such Web sites and the privacy policies of such Web sites may differ from the Sites. Therefore, we encourage you to review and understand the privacy policies of such Web sites before providing them with any information.

YOUR CONSENT

By using our website, you consent to the terms of our Privacy Policy and to our collection, use, and disclosure of Personal Information for the purposes given above.

CONSENT TO AUTOMATIC TELEPHONE DIALING SYSTEM

You agree to be contacted by a Senior Living Advisor and by our senior living partners and other partners to explore options at the telephone number you have provided. You agree we, our senior living partners and other partners may use automatic telephone dialing systems and technology to contact you by call or text message at the telephone number provided, even if you previously registered on a Do Not Call registry.

GOVERNING LAW

The website is published in the United States. We attempt to comply with local data protection and consumer rights laws to the extent they may apply to our Services. If you are uncertain whether this Privacy Policy conflicts with the applicable local privacy laws where you are located, you should not submit your Personal Information to the Sites.

CONTACT US

If you have any questions about this Privacy Policy or the privacy practices of our website, please contact us at privacy@sacramentoseniorcarelocator.com or via mail at:

Sacramento Senior Care Locator, Inc.
6565 Mariposa Avenue
Citrus Heights, CA 95610.

Our Data Protection Officer can be reached at privacy@sacramentoseniorcarelocator.com